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Why Do We Still Need the CHF Equestrian Show?

From:CHF马业马术展会 Data:2026-06-29 Hits:146

Nineteen Years, One Exhibition, A Shared Journey

Nineteen years of CHF, when unfolded, reveal far more than just bustling crowds and superficial excitement.

There have been glorious moments of rapid industry expansion, as well as low points during market adjustments. There were years when the exhibition halls overflowed with people, and years when people sighed, "This year feels a bit tougher than the last."

We have never shied away from any of this. Because authenticity is exactly what industry development looks like.

Witnessing Stories and Generations

Over the past nineteen years, CHF has witnessed countless stories.

Some stepped into the exhibition hall for the first time with their own brand and have now become old friends of the industry. Some found their very first business partner here, while others met clients who would accompany them for over a decade.

There are those who paused for a few years due to market shifts but have now returned, alongside young brands stepping onto this stage with fresh concepts and new products.

As pioneers hold the line, the next generation continues to grow. This is exactly how an industry moves forward—generation after generation.

We have always believed that the greatest value of an exhibition lies far beyond a three-day display. It is found in the connections made between people.


Chatting about the market, exploring new products, reuniting with old friends, and meeting new peers—these seemingly ordinary encounters are often the very beginnings of the next collaboration.

Heading into 2026: A New Starting Point

As we step into 2026, CHF has reached a new turning point.

Moving from Beijing to Shenzhen is not merely a change of scenery. Instead, we aim to leverage the Greater Bay Area’s more open market, richer industrial resources, and broader international connections to unlock more possibilities for China's equine industry. This is not a simple relocation; it is a quest to find the next decade's growth engine for the Chinese horse industry.

A new city means new opportunities.

However, the true value of an exhibition is never measured by the size of the venue, but by how many familiar brands choose to return and how much new strength is willing to join.

Continuing the Legacy Together

Nineteen years ago, it was everyone's collective effort that built CHF.

Nineteen years later, we still hope to work alongside every peer to continue writing this shared memory of China's equine industry.

September 16–18, 2026

Shenzhen World Exhibition & Convention Center (Bao'an)

We look forward to welcoming our old friends as promised, and we eagerly await more new friends to begin their very first stories right here.



Contact Person: Sophiay Yang

WeChat: lom517

Email: sophiayang@horsefair.com.cn